Bespoke web & app development agency
Websites. Apps.AI. Automation.
Built to work for you.
We turn websites into powerful, installable web applications — with dashboards, AI, and automation that save time, win customers and grow your business.
In Association With
Gloucester Rugby Club
11 platforms
Shipped, live and linkable
4 disciplines
Websites, apps, AI, automation
Gloucester
UK studio, 7 regions served
Yours to keep
Code, data and roadmap stay with you
- Web Design & DevelopmentHigh-performance websites
- App DevelopmentInstallable web apps
- AI IntegrationSmarter business systems
- Business AutomationWorkflows that scale
How the system fits together
Four things most agencies sell separately. We build them as one.
A website that generates an enquiry, an application that handles it, AI that reads it and automation that files it. Each stage is only worth building because the next one is connected to it.
01
The website earns the enquiry
Bespoke web development rather than a template: a fast, conversion-focused site built around your customers, your services and the searches that actually convert.
passes an enquiry toRead more
02
The app runs the work
Installable web platforms with dashboards, role-based access, bookings, payments and the job workflows your team already depends on.
passes structured data toRead more
03
AI reads what the work produces
Assistance placed where it saves real time — enquiries answered and summarised, documents drafted, patterns surfaced. Built into the platform rather than bolted on.
passes a decision toRead more
04
Automation removes the admin
Quotes, jobs, deposits, compliance and CRM updates connected end to end, so the same information stops being typed into three different tools.
closes the loopHow we automate
Why it works
Built around the way your business actually works.
Websites, apps, AI and automation should make the day-to-day easier, not add another system to manage. We design around your customers, your team and the way work already moves through your business.
- One system, not five subscriptions
- The website, the app, the pipeline and the automation are designed together, so information is entered once and everything downstream stays current.
- We map the job before we design it
- The real workflow comes first — who does what, in what order, with which tools. What gets built matches how the job is actually done.
- Yours to keep
- Custom software on your own platform. The code, the data and the roadmap stay with you, and nothing here depends on us to keep running.
Selected work
Platforms already running the business.
Each of these is live. Every screenshot is the real product, and every name links to the site it was built for.
Complete Gate Automationcompletegates.co.ukPublic website plus an internal operations platform: engineer workflows, live job management, CRM tooling and Tradify integrations in one system.Operations platformCRMEngineer workflowsIntegrations
Secure Systemssecuresystems.org.ukCommercial fire and security platform with CRM, quoting, engineer workflows, compliance tracking and proposal automation.CRMQuotingComplianceProposal automation
OGD UKogduk.comDigital platform for a UK gate manufacturer: conversion led service pages, product showcases and an architecture built for long term SEO.Web platformSEOLead generation
Eleven Studioelevenstudio.co.ukCosmetic studio platform with automated bookings, Stripe deposits, treatment workflows and admin dashboard tooling.BookingsStripe depositsAutomationsDashboard
KOVOXkovox.ioA Smart Designs owned conversational voice platform with real time analytics, role based dashboards and a streamlined onboarding flow.Conversational voiceAnalyticsDashboards
Greg Mobilegreg-mobile.co.ukBooking platform for a mobile mechanic service: appointment scheduling, service management and a fully responsive experience.Booking systemWeb appMobile UX
Client feedback
What our clients say.
Verified Trustpilot reviews from businesses we have worked with, shown exactly as submitted.
Incredible service!
I left my website build completely in Sam’s hands with no guidance of what I wanted or required and he exceeded my expectations! My website looks incredible and I’ve had many compliments. Sam’s communication has been consistent throughout the whole process and I couldn’t be happier with the service. Would 100% recommend Smart Designs Online if you are after a snazzy new website!
KayVerified Trustpilot review
Smart Designs Web Build
Meeting Sam has been a god send. He created a website for my business and done so within my budget without cutting any corners. He pays much attention to detail and he will create your vision and ELEVATE IT. He has done such an amazing job and honestly I would recommend using him 100 times. Thank you Smart Designs!
T EdwardsVerified Trustpilot review
Amazing designs
Amazing designs, fantastic service and on going support offered by the team. Extremely happy with my website- Thank you.
Emarah XoxoVerified Trustpilot review
Fantastic high quality service and timely delivery.
Was recommended by another satisfied customer and very happy with the choice.
Sandeep GhoshVerified Trustpilot review
Smart Design offer innovative and creative solutions that will blow your mind - you will not be disappointed and definitely be amazed with the outcome.
Paul ChineegadooVerified Trustpilot review
Start a project
Tell us what needs to work better.
A short conversation with the people who would actually build it. Tell us what the business is doing by hand today, and we will tell you what we would connect first.
- Call01452 905301
- Emailhello@smartdesigns.online
- StudioOffice 1.15, 5-7 Cathedral WalkThe Forum, GloucesterGL1 1DF, United Kingdom